Small Images, Big Impact
Small Images, Big Impact: Why Every Kilobyte Counts
How Fliddo’s automated WebP optimization keeps your site fast, sleek, and mobile-ready.
The Cost of "Heavy" Content
In the modern web, speed is more than a luxury—it is a requirement. High-resolution images are the primary cause of slow loading times. When a user visits your site, their browser has to download every asset. A single uncompressed 4MB image can take several seconds to load on a mobile network, leading to high bounce rates and frustrated visitors.
Why Mobile Users Care Most
Mobile traffic now accounts for over half of all web traffic worldwide. Unlike desktop users on fiber-optics, mobile users are often on varying signal strengths. Large images don't just slow down the site; they consume the user's data plan and drain battery life due to increased processing power.
- Better SEO: Google prioritizes fast-loading sites in search rankings.
- Retention: A one second delay in page load can result in a 7% reduction in conversions.
- User Experience: Smooth scrolling and instant image rendering keep users engaged.
The Fliddo Standard: Automated Excellence
At Fliddo, we believe you shouldn't have to be a graphic designer or a technical expert to have a high-performance website. That is why we established the Fliddo Standard for image delivery.
WebP: The Future of the Web
While JPG and PNG were the kings of the past, WebP is the future. WebP images are significantly smaller (often 25-35% smaller than JPGs) while maintaining identical visual quality.
How Fliddo Works for You:
- Automatic Compression: Upload your photos in high quality, and we handle the math. We strip unnecessary metadata and compress the pixels to the perfect balance of clarity and speed.
- Format Conversion: Our platform automatically converts your JPG and PNG files into WebP format on the fly.
- Responsive Delivery: We serve the right size to the right device, ensuring a smartphone never downloads a desktop-sized file.
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